Spot for eBay Christmas shopping highlights use of mobile app

11/20/2012 | Adweek

A Christmas spot for eBay by Venables Bell & Partners shows a girl getting a real pony as a present, and when it turns out to be a nightmare, her parents use eBay's mobile application to get a toy version as a last-minute substitute. "The ad achieves a few things: It shows eBay has the hottest new toys, that its mobile app is ready when you are, and that the company knows what families go through at the holidays," writes Tim Nudd.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY