Cheesecake Factory adding value menu

11/21/2008 | Nation's Restaurant News (free registration)

Cheesecake Factory is introducing a value-focused menu in an attempt to boost holiday traffic. The additions to the chain's existing menu of more than 200 items will include dishes at "moderately lower price points," an executive said. A free slice of cheesecake is offered to members who sign up for a new guest-card program.

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