Target and Kohl's face off on Facebook for the holidays

11/22/2011 | ClickZ

If Facebook engagement is any judge of the Black Friday holiday sales for mega-retailers Target and Kohl's, then Target is trouncing its big-box competitor with a 665,000 engagement rate versus Kohl's 93,000, with those numbers posted between Nov. 20 and Nov. 22, according to this article. The brands have almost the same number of fans/likes, but Target loyalists have been more active than their Kohl's counterparts in terms of messaging, ClickZ reports.

View Full Article in:

ClickZ

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY