Napster, Blockbuster team up for joint marketing campaign

11/24/2004 | ClickZ

Napster and Blockbuster Online have teamed up to jointly market their music and movie services by selling a "Digital Duo" gift card. Consumers can use the $20 card, available at RadioShack retail stores, to access Napster's online music library and movies from Blockbuster's DVD-by-mail service.

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