DJ Forry adds persimmon packs to standup pouch line

11/24/2013 | Packer (Lenexa, Kan.), The

Marketer DJ Forry has rolled out four-count standup pouch packages of persimmons, the latest fruit category to be offered in the packaging, which displays nutritional information and demonstrates different uses for the fruit. "Our positive experience with pouch-bag cherries, stone fruit and grapes leads us to believe that going to market with persimmons in the same manner is a natural progression that will yield positive results," said Ray England, vice president of marketing.

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Packer (Lenexa, Kan.), The

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