"Pawn Stars" helps Microsoft's anti-Google efforts

The "Pawn Stars" crew stars in Microsoft's latest online video ad taking a swipe at Google. Mirroring the show, a woman tries to pawn a Google Chromebook but is laughed at by a shop owner, who says it isn't a "real" laptop because "when you're not connected, it's pretty much a brick." The video is part of Microsoft's "Scroogled" campaign targeting Google, whose Chromebooks represent less than 1% of the PC market.

View Full Article in:

Wall Street Journal (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Solutions Engineer
http://urbanairship.com
Portland, OR
Business Development Associate
inMarket Media LLC
CA
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY