Droga5 is tapped for Kraft's MilkBite account

11/28/2011 | Advertising Age (tiered subscription model)

Ad shop Droga5 will handle creative for the launch of Kraft's milk-and-granola bar called MilkBite, which will hit stores in January. The bar targets on-the-go, health-conscious consumers and will be promoted with TV ads, digital, social media, sampling and in-store marketing.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Briefs:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Staff Assistant, Food Trucks/Commissary Manager
University of Massachusetts Amherst
Amherst, MA