Multicultural crowd is the audience for new mobile ad network

11/28/2012 | ClickZ

Young African-Americans, Hispanics and Asian-Americans are the focus for the new America-Next mobile ad network from Briabe Mobile. The network is further tailored by language, with both English and bilingual sites. "When you look at where the majority of growth will come from in the next five years, advertisers are realizing that multicultural consumers are where they will hit their bottom-line numbers -- and mobile will be the connection point to them," said Briabe CEO James Briggs.

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