Moving beyond daily deals to build long-term loyalty

11/30/2011 | CNBC

Daily deal sites such as Groupon and LivingSocial may help eateries build loyal customer bases, but often they bring in guests who aren't in it for the long haul. Here, small-business owners share some better strategies for building long-term customer loyalty, ranging from digital games and mobile loyalty programs to old-fashioned thank-you notes.

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