Small businesses get a taste for mobile marketing

11/30/2011 | ZDNet

More than one-fifth of small-business owners say they're planning to increase their mobile marketing activities during the next year, according to Ad-ology Research's latest Small Business Marketing Forecast. Two years ago, 2% of small-business owners said the same. "Small-business owners are increasingly connected themselves and recognize mobile as a viable way to effectively and efficiently reach potential customers," says Ad-ology chief C. Lee Smith.

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