A-B to market, distribute imported beer brands in U.S.

12/1/2006 | Advertising Age (tiered subscription model)

Anheuser-Busch Cos. has become the American distributor and marketer of top-selling imported beers including Beck's, Stella Artois and Bass Pale Ale, under a deal with InBev USA. It's not known how the pact will affect existing agency relationships, with Beck's repped in the U.S. by Publicis Groupe's Leo Burnett, Chicago; Stella Artois at Interpublic Group's Lowe Worldwide, and Bass handled by Interpublic's McCann Erickson, New York.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA