Eagle Boys' rapid expansion continues throughout Australia

12/1/2008 | Inside Retailing Online

Every 39 hours, an Eagle Boys Pizza store opens as the company's rapid expansion programme continues for another two weeks. It plans to open 100 locations over the next year with 400 stores operating across Australia by 2011. "Eagle Boys has recorded a 21.9% increase in sales growth over the past 12 months on the back of climbing sales and growing store numbers. Sales have been aided by our 'Bigger, Better Pizza' campaign, which highlights how our pizzas are bigger than our competitors', new menu items, and the introduction of online ordering," said Todd Clayton, an Eagle Boys Pizza executive.

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