Analyst: Localization key to success for supermarkets

12/2/2005 | Reuters

Supermarket chains that can't afford to compete on price could see success by responding to regional tastes, according to Darrell Rigby, head of Bain & Co.'s global retail practice. Rigby cites Texas-based H.E. Butt Grocery Co. as being particularly in touch with its customer base.

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