Disney World announces new pricing strategy

12/3/2004 | Travel Weekly

Walt Disney World Resort has announced a new "play more, pay less" policy, which goes into effect Jan. 2 and will allow guests to buy a base ticket for one day to a week, and then choose among three options to add-on or decline. At the same time, Disney has unveiled lower-priced packages that include lodging at a Walt Disney World Resort property, among other initiatives.

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