4 ways to improve the odds of striking app-sales gold

12/3/2012 | CNET

Taking aim at an underserved category that's largely free of big players is one of the four tips for creating moneymaking applications from TabTale co-founder Sagi Schliesser. Concentrate your time on making the app experience stand out or all the marketing in the world won't be able to help. Avoid the shady practices of Android and Apple rule-breakers, and don't ignore the complexities of the new app environment, where constant updating and analytic and promotional efforts must be considered.

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