Print shops have the tools to build their wayfinding business

12/4/2013 | MyPrintResource.com

As more companies open offices in hard-to-navigate business parks, there's a growing need for wayfinding signs to help visitors get where they're going. It's a trend that offers new opportunities for printing shops, which might be able to use existing equipment and vendor relationships to meet the demands of the new business, industry experts say. "With exterior wayfinding signage, it's all about longevity. ... Sign companies must continually balance longevity with value because longevity is more expensive," ISA Chief Operating Officer Brandon Hensley said.

View Full Article in:

MyPrintResource.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO