Web being used by automakers to build support for bailout

12/5/2008 | Wall Street Journal, The

General Motors, Ford Motor Co. and Chrysler, which have long used the Web to market their vehicles, are tapping a range of online media, including Google, its unit YouTube, Facebook and Twitter, to lobby for public support for federal aid. The strategy is considered a cost-effective means to reach their audience and a way to bypass criticism by mainstream media, according to this article.

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