How to calm a disgruntled customer online

12/6/2012 | SmartBrief/SmartBlog on Social Media

A disgruntled customer can do serious damage to a brand, Jennifer MacDonald writes. To de-escalate a situation, respond quickly, apologize whole-heartedly and do your best to engage the angry customer by e-mail or by phone. "Try to get the conversation offline as quickly as possible," MacDonald writes.

View Full Article in:

SmartBrief/SmartBlog on Social Media

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Digital Ad Sales Systems
Discovery Communications
New York, NY
Director of Sales, East Coast
DeviantART
NY, NY
Product Marketing Consultant
Sand Cherry Associates
Philadelphia, PA
Coordinator, Mobile Marketing Center of Excellence
Interactive Advertising Bureau
New York, NY
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations