Mobile offers a variety of ways for retailers to engage

12/6/2012 | MediaPost Communications

Although retailers may be anticipating the arrival of the mobile wallet and ever more sophisticated ways of engaging consumers on their mobile devices, something as simple as a shopping list function may hold the greatest sales potential, writes Steve Smith. As for trends to watch, the growing popularity of smaller 7-inch tablet devices may mean consumers will start bringing them along on shopping trips, introducing yet another way to reach customers.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Instructor, eMarketing
UNIVERSITY OF VIRGINIA
Charlottesville, VA