Marketers caught in spider's Web

12/7/2006 | Forbes

Google is constantly revising its page-rank algorithm to shake off marketers who, Google says, are engaging in click arbitrage, a scheme that extracts pay-per-click fees from Google's AdWords by pushing Web traffic to ad-heavy sites often lacking any content. However, some legitimate marketers claim they are being caught up in Google's attempts to crack down on click arbitrageurs.

View Full Article in:

Forbes

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA