MTVN bundles male-skewing channels to court marketers

12/7/2006 | Wall Street Journal (free content), The

MTV Entertainment Group, a new unit from MTV Networks, will group its male-centric TV channels -- Comedy Central, Spike TV and TV Land -- with its new stable of similarly skewing Web sites to make it easier for advertisers to reach men across all properties. Doug Herzog, who helms the three cable outlets, will lead the new division.

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Wall Street Journal (free content), The

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