Make sure sales process is relevant -- and followed

12/7/2009 | Customer Collective, The

Organizations commonly say they have a sales process in place, says writer Dave Brock, but it may not be sufficiently up to date to mesh with the current market, or the sales team isn't even using it -- or both. Updating the sales process and making sure it's relevant is essential to increased sales performance.

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Customer Collective, The

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