Anheuser-Busch strikes deal with Vietnamese brewer

12/8/2004 |

The St. Louis-based brewery announced a cooperation agreement with the Saigon Beer, Alcohol and Beverages Corp., also known as Sabeco, which leads the Vietnamese market with a 30% share. The agreement calls for sharing of distribution and marketing responsibilities, and one analyst says it fits in with Anheuser-Busch's strategy of partnering with leading international breweries.

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