"New Business Report"

12/8/2006 | Adweek

Based on a survey of marketing decision-makers, the "2006 U.S. New Business Report," commissioned by Reardon Smith Whittaker, reveals the factors that go into agency selection at the executive level. The survey found that 20% of clients base compensation in part on performance and that 48% of clients report their previous agency relationship lasted fewer than two years.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA