Engaging with consumers on social media can allow small businesses to conduct market research to improve their products, Jason Falls and Erik Deckers write. One option is to use a monitoring service such as SocialMention.com to track conversations on social sites about the kinds of products you sell. Alternatively, you can directly ask your social media followers questions about your products, they write.
Use social media to make the Internet your market-research mecca
SmartBrief Job Listings for Retail
|Vice President, Strategic Accounts||
|Search Engine Optimization (SEO) Manager||
The Container Store
|Dallas/Fort Worth metroplex, Texas|
|Chief Information Officer||
|Vice President of Sales, Metro Washington DC and South||
Roberts Oxygen Company, Inc.
|Retail Store Manager||
Tractor Supply Company