Ask.com thinks it has search privacy answer

12/10/2007 | NYTimes.com

IAC/InterActiveCorp's Ask.com hopes to separate itself from its better-known rivals with a new privacy tool that can delete a user's query terms at the flick of a switch. But AskEraser cannot be applied to searches accompanied by ads delivered by Google, which says it uses the data to place related ads and to combat certain instances of Web fraud.

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