Friendly's names Lidvall president, CEO

Ned R. Lidvall has been named president and chief executive officer of Friendly Ice Cream, which operates the 505-unit Friendly's dining chain. Lidvall, who most recently served as president and CEO of Rock Bottom Restaurants, "brings to Friendly's a creativity, financial acumen and in-depth knowledge of all aspects of the restaurant business, including the ability to build franchises and develop innovative new restaurant concepts," said Scott T. King, managing director of Sun Capital, which bought Friendly last year.

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