Why every job candidate should have an elevator speech

12/10/2013 | Brazen Careerist

Job candidates should create a short, memorable statement about themselves that encompasses the qualities employers want, business-improvement expert Sean McPheat writes in this blog post. To develop a so-called elevator speech, McPheat advises candidates to assess their top skills and how they can bring value to the new job. "Speak about the future of the company and how you can help them get there. Help the interviewer see the bigger picture -- with you in it," McPheat writes.

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