Starz promotes new season of "Spartacus" with Facebook app

12/12/2011 | MediaPost Communications

Starz has developed a Facebook application to promote the third season of "Spartacus," which will begin in January. The Take Up Arms app features various gaming challenges as well as the chance to win a trip to New Zealand. Starz also is plugging "Spartacus" through YouTube and Twitter, along with cable, print, outdoor and cinema ads.

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