CEO Cowdell builds client base at Mindshare

12/14/2009 | Mediaweek

In six months as CEO of Mindshare North America, Phil Cowdell has added digital accounts such as Farmers Insurance, Sun Products and Skyy Spirits, together worth $500 million annually, and has a number of other pitches in the works. Cowdell says he's adjusted workings at the WPP-owned agency to provide better client services.

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