Colorado brewer pokes fun at Coors' imagery

12/14/2009 | New York Times (tiered subscription model), The

Colorado-based Breckenridge Brewery, in a new TV ad, pokes fun at an old claim by in-state rival Coors that its beer was using water taken from the pure snow that melted into streams in the Rockies. The Breckenridge spot from Cultivator Advertising and Design, Denver, uses similar mountain imagery, but makes it clear that it uses "real Colorado water" that's been treated.

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, and Mamá
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA