Silver Bullet turns time machine

12/15/2005 | Brandweek

A new Molson Coors television ad campaign featuring the Coors Light Silver Bullet Train traveling through 40 years of Super Bowl history is set to debut on Saturday and run through the NFL playoffs. The ad, created by Foote, Cone & Belding, Chicago, will premier during Fox Broadcasting Co.'s telecast of Tampa Bay vs. New England and depicts memorable playoff moments dating back to Super Bowl I.

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