Want $90,000 in free publicity? Add a page to your website

12/15/2011 | MarketingVOX

Small businesses can generate as much buzz by simply adding a page of fresh content to their website each week as they'd gain from pouring an extra $90,000 into their traditional marketing budget, according to an Eden Platform study. The study found that each page of content on a SMB website generated $137.50 of advertising value each month, or $1,650 of advertising value over a full year.

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