From cola to OJ, the new soft drink wars begin

12/16/2003 | Financial Times (free content)

As the war against carbs moves into the fruit juice sector, soft drink heavyweights are gearing up for a fight on the orange juice front. Coca-Cola plans to release a "light" version of its Minute Maid by the middle of next year, while PepsiCo plans to do the same for its Tropicana juice.

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