Yum! Brands prepares for major expansion in India

12/17/2009 | Wall Street Journal, The

Yum! Brands plans to position Taco Bell and KFC as hip brands in India as it launches about 1,000 quickservice outlets in the populous nation over the next several years. "Our goal is to get India on the same growth trajectory we've had in China," said Yum! CEO David Novak. The company operates about 3,500 restaurants in China.

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Wall Street Journal, The

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