WPP acquires Danone's customer-relationship division

12/19/2008 | Brand Republic (U.K.)

Group Danone's customer-relationship management team will join WPP's operating network Y&R Brands in Paris. Y&R Brands will work with Groupe Danone to develop integrated campaigns for products including Danone, Actimel, Activia dairy products, and Evian and Volvic waters.

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Brand Republic (U.K.)

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