Limited Brands strives for international growth

12/21/2009 | American City Business Journals

Limited Brands has ramped up its efforts to build Victoria's Secret on an international level. "There's a paradigm shift that happened sometime in the last 12 months," CEO Les Wexner said at a recent meeting with securities analysts. "We're taking it very seriously." Limited is opening Victoria's Secret locations and Bath & Body Works stores around the world and is aiming to improve the performance of its Canadian La Senza chain.

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