Apps provide a useful second-screen supplement to TV

12/21/2011 | Wall Street Journal, The

New mobile applications designed to supplement TV work as a means to provide engaging complementary content and don't distract from programming, even though they require users to look away from the big screen, Katherine Boehret writes. One drawback for the apps -- including Yahoo!'s IntoNow, Showtime Social and Shazam -- is that they that aren't designed to work with recorded programming.

View Full Article in:

Wall Street Journal, The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA