How to group links smartly for better SEO results

12/22/2011 | MarketingProfs

Grouping links on your site by common characteristics rather than PR ranking is among the strategies for better link-building to improve search-engine optimization, writes Ken McGaffin. Approach dynamic marketing opportunities such as blogs, news, shopping and job sites differently than static sites such as directories, businesses and institutions. When linking to news sites, try to achieve a cascading effect by building relations with journalists that can lead to reciprocal linking.

View Full Article in:

MarketingProfs

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA