What to look for in a Facebook community manager

12/23/2010 | SocialMediaExaminer.com

Hiring a dedicated manager for your Facebook community can help streamline your social-media efforts -- but only if you pick the right person, writes Amy Porterfield. Social media is all about personality, so be sure to find someone who's likable and engaging, and who understands your brand and corporate culture. "Consider your ideal audience and make sure your community manager is ... able to build rapport with them easily," Porterfield writes.

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