Analysis: Life is just a game, and here are your rewards

12/23/2012 | New York Times (tiered subscription model), The

Points and rewards for purchases or performing certain tasks have risen to "a new level" on smartphones and other mobile devices, Nick Wingfield writes. Although gamification has its critics, the model has been adopted by organizations ranging from the Israel Defense Forces to restaurants to fitness companies.

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New York Times (tiered subscription model), The

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