Havas to lead marketing for Keurig-parent Green Mountain Coffee

Havas Worldwide has been named the lead agency for K-Cup manufacturer Green Mountain Coffee, which owns Keurig, after delivering the coffee company's seasonal campaign. Green Mountain spent $44.5 million in U.S. measured media in the first nine months of 2013, per Kantar.

View Full Article in:

Advertising Age (free access for SmartBrief readers)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA