What a reputation is really worth

12/24/2009 | Harvard Business Review online

Eurostar's poor handling of its passenger-train breakdown recently does not appear to have any lasting consequences, Gill Corkindale writes. Positive media coverage of Eurostar after service restarted led Corkindale to question whether companies have any real financial incentive to worry about their reputation.

View Full Article in:

Harvard Business Review online

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Vice President, HEDIS & Performance Outcomes
CareSource
Dayton, OH
Pharmacy Benefit Analyst/ Auditor
Confidential
Nationwide, SL_Nationwide
Vice President, Girls and Women Strategy
United Nations Foundation
Washington, DC