Mintel: Cookie sales up despite unchanging consumption rate

12/25/2007 | MediaPost Communications

Though cookie consumption has remained fixed since 2000, sales across all channels posted a 14% growth or more than $5.9 billion from 2002 to 2007 and are expected to stay steady until 2012, according to Mintel's fourth-quarter cookie-consumption report. The availability of other sweets, ranging from ice cream to cakes and candy, puts pressure on cookie sales, according to Mintel. Ninety-eight percent of children ages 6 to 11 eat cookies, and three out of four teenagers also partake in the sweet treats, the report revealed.

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