Who moved my digital cheese?

With ad dollars drying up, online entrepreneurs are looking for new ways to monetize their great ideas. Joel Auge, who helped to create the MouseHunt application for Facebook, settled on sales of digital cheese. MouseHunt users set traps for mice around the Facebook service, and they pay real money -- about $120,000 a month -- for fake cheese to use as bait. "We went into it specifically looking for different ways of making money," Auge says of his unusual business model.

View Full Article in:

Globe and Mail (Toronto) (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Manager, Technical Staffing
U.S. Cellular
Chicago, IL
Human Resource Director
Salt Lake City, UT
Administrative Management Specialist
Smithsonian Institute
Washington, DC
Manager, Human Resources
Florence, KY
Generalist - Human Resources
Marriott Hotels Resorts
Brooklyn, NY