How business-software developers can take a cue from games

12/26/2012 | ITWorld.com

The popularity of games on social networks is having an influence on the enterprise software market, Joab Jackson writes. Games are great at setting goals for users and giving incentives for users to accomplish them. By bringing game aspects to business applications, "you are awarding the behavior you want to see people doing," Deloitte's Tom Richardson says.

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