25 must follow brands

12/27/2012

One of the top cited goals by brands in social media is engagement. Interacting and inspiring engagement with social users impacts business by building brand awareness and word of mouth, creating better customer experiences, converting in meaningful ways and increasing customer loyalty. Check out 25 brands on the All Things WOMM blog -- curated from multiple industries, social networks and approaches to engagement, listed in no particular order -- illustrate the multiple strategies and tactics that might give you ideas on how grow and mature your own social engagement.

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http://www.womma.org/blog/2012/12/25-must-follow-brands

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