How to become a terrific tweeter

12/27/2012 | BtoB Magazine

To write better tweets, skip wordy titles in favor of facts and steal from pop culture for instant recognition and resonance, Snapapp CEO Seth Lieberman writes. Find a good rhythm for sending timely tweets, bring in associates for a collaborative feel, and try to inspire interaction by running polls, sweepstakes and contests instead of making your tweets one-sided.

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