What role does mobile play in omnichannel retail?

12/28/2012

"Mobile is an experience strategy, not a device strategy," explained Usablenet's Carin Van Vuuren at Shop.org's Annual Summit in Denver. Van Vuuren joined a panel of e-commerce executives to share how each saw mobile shaping the next several years in retail, and why mobile should not be about completing a transaction -- but instead driving a better overall shopping experience for associates and customers. Read more.

View Full Article in:

http://blog.shop.org/2012/10/08/why-retailers-should-design-mobile-for-the-exper...

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Senior Financial Analyst (Brand Finance)
ANN INC.
New York, New York
Director, Loss Prevention
Performance Food Group
District Manager
Crescent Electric Supply Co.
Lee's Summit, MO
Warehouse Manager
Arett Sales Corporation
Troy, OH
DIRECTOR - STRATEGIC PLANNING
Ralph Lauren
Lyndhurst, New Jersey