Why small businesses have big edge with Big Data analytics

12/28/2012 | TechRepublic

Big Data analytics can be as useful for smaller businesses as it is for large enterprises, Patrick Gray writes. Because smaller business have smaller piles of data than their large competitors, they will be able to derive actionable intelligence faster, providing them with an edge. "It's generally easier to institute new processes and procedures in a small organization, and make and execute rapid decisions based on data, than it is in most large organizations," he notes.

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